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Moroccan art travels to European Fashion shows

beninwebtv.com · 22 September 2026
Moroccan art travels to European Fashion shows
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Imane Belmkaddem presented the “Eyes of Woman” collection, featuring paintings by Fatima El Hajjaji, at Mediterranean Fashion Week in Vieste, Italy.

The collection then moved to Transylvania, Romania, at the invitation of local fashion and tourism officials. Belmkaddem’s designs blend Moroccan motifs, like zellige tilework and calligraphy, with contemporary silhouettes, aiming to represent Moroccan women’s identity, freedom, and empowerment. The “Eyes of Woman” project will continue to Astana, Kazakhstan, through a partnership with the Kazakh Ministry of Culture.

After Kazakhstan, the collection will return to Morocco for presentation at Rabat Fashion Week. This event will include designers from Italy, Kazakhstan, Romania, Sweden, Germany, Botswana, and Rwanda alongside Belmkaddem.

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