Rollitos Mariem: entrepreneur finds purpose after diagnosis
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In Ávila, Spain, Mariem Serroukh started Rollitos Mariem, a catering business making gourmet rolls inspired by Andalusian and Moroccan cuisine, after being diagnosed with multiple sclerosis.
At 30 years old, Mariem received a diagnosis of multiple sclerosis, a chronic disease affecting her mobility and leading to permanent disability. After moving to a quieter life in Piedralaves, Ávila, she noticed a reduction in her symptoms and began to rebuild her life.
She began making rolls, a blend of her Moroccan heritage and local ingredients, for events, and the positive response inspired her to create a business. Though she initially abandoned the idea when she had to return to Madrid, a request from a former supplier during the pandemic prompted her to restart. Mariem received support from the Fundación Prevent, which helps people with disabilities start businesses. She completed an entrepreneurship master’s program and officially launched Rollitos Mariem. Despite ongoing health challenges.
She requires bi-weekly hospital visits and recently spent a week in the hospital with a complicated urinary infection. Mariem continues to operate the business with the help of her family, viewing it as a way to affirm her worth and ability to contribute. She has even received recognition for her work, including an award at the MEG (Women in Gastronomy) Congress and a speaking opportunity in the Spanish Senate.
