Isabel Chiarino continues family legacy at Uruguay’s rural Expo
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Isabel Chiarino of Florida, Uruguay, received recognition at the 121st Rural Expo del Prado for six decades dedicated to cattle breeding and rural life.
Chiarino’s connection to the expo began as a child when she accompanied her father, Armando Chiarino, to the event with their family’s La Prenda cattle. He led the Normando Breeders Society for many years, and she later followed in his footsteps.
Chiarino initially pursued a 30-year career in the textile industry before returning to manage the family’s farm. Despite her father’s initial reservations about a woman leading the business, she persevered and successfully exhibited cattle at the Prado, eventually earning a Reserve Grand Champion award. Her father presented her with the ribbon, a moment she remembers fondly. After achieving success with La Prenda Chica, Chiarino continued her work with the Normando Breeders Society.
She is now organizing an international event for the breed to be held at the Prado in 2027. Chiarino expressed gratitude for her family’s support and emphasized the importance of continuing the work of those involved in Uruguayan rural life.
