Cousins revive traditional fabric with bold fashion choices
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Uncle Yang, 56, from Fujian province in China, and his cousin Uncle Song, from Heilongjiang province, collaborated to redesign and promote Zhuang Jin, a traditional brocade from the Guangxi Zhuang autonomous region.
The pair, who grew up apart, combined their passion for fashion in Guangxi, creating clothing from the brocade and showcasing it in videos. Yang designed the garments and both cousins modeled the clothes, sometimes wearing women’s attire.
These videos quickly gained popularity on social media, attracting a large following for Yang’s account and generating orders from customers in China, Japan, and the United States. Despite their success, the cousins encountered disapproval from family members who questioned their unconventional approach and told them to “act their age.” They continued with their project despite the criticism, focusing on revitalising the traditional Zhuang Jin fabric.
Zhuang Jin is one of China’s “Four Famous Brocades,” known for its intricate designs and cultural significance. The cousins’ work demonstrates a commitment to preserving cultural heritage through modern fashion, reaching an international audience with their unique designs.
